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Story Hub


All the news, stories and insights you need
to know about enterprise communication.

Latest Stories

Everything you need to know about WhatsApp Business in MEA

With more than 2 billion customers worldwide, WhatsApp is one of the world's most-used communication tools. In the Middl...

A guide to improving SMS delivery rates by preventing data d...

SMS is vital for a healthy marketing strategy. As consumers become more and more dependent on their phones, SMS remains ...

How FinTech transforms communication using SMS

Financial Technology – commonly referred to as FinTech – is the concept of how technological advancements are used to en...

How to collect customer opt-ins for WhatsApp Business?

WhatsApp is a powerful communication channel with 2 billion users, who seek to connect with their friends and families. ...

Communication 101: Business Messaging Strategies

Consumers now consider personalized services a necessity and not a perk. Research shows that 80% of consumers are more l...

10 WhatsApp Business Use Cases for Retail

There is no deny that it's been a shaky year for retailers around the world. Since the COVID-19 pandemic spiraled out of...

CPaaS 3.0: 5 methods of transforming customer experience str...

For the past period, marketers have found it difficult to raise customer satisfaction rates. Despite this, 70% of busine...

Beyond COVID-19: How to Use WhatsApp Business for Education

It is back-to-school season once more and there is too much at stake this time. This staggering year has left parents, s...

Bridging the Communication Gap during Critical Times

Six weeks into the year 2020, COVID-19 became a household name. One month after, the World Health Organization used the ...

5 WhatsApp Business Use Cases for Healthcare

Communication is a process as old as time, used to transfer information between individuals or groups. As civilizations ...