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CEQUENS Pulse – May 2025

A MESSAGE FROM KARIM

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Dear Valued Clients, 

 

The rise of AI in the workplace has sparked ongoing debates; will it replace jobs or create new opportunities? The general consensus is that AI will reshape roles rather than eliminate them, enabling professionals to take on multiple responsibilities with greater efficiency. However, concerns remain about workforce displacement and the need for reskilling.

At CEQUENS, we believe AI should be a tool for empowerment, not replacement. Businesses that strike the right balance between automation and human expertise will drive innovation while preserving the workforce’s value. Upskilling and adaptability will be key to ensuring AI is a force for growth, not disruption.

 

Taking part in this conversation is essential. AI’s success hinges on how we implement it; i.e. maximizing efficiency while safeguarding the human ingenuity that drives progress.

 

It’s up to us to ensure a win-win future for both work and the workforce

 

Warm regards, 

 

Karim Khorshed
Co-founder and CEO

EVENTS

First, congratulations are in order! Hats off to our very own Karim Khorshed for being recognized in the 2025 Capacity Power 100. Check out the full story here: https://bit.ly/4304NHb

 

The wins don’t stop there. This month, CEQUENS was also recognized as a Leading Challenger in Juniper’s Competitor Leaderboard: CPaaS Vendors, Juniper Research, 2025.

 

And saving the best for last, at this year’s AWS Summit Dubai, we didn’t just show up, we showed what it means to solve communication with heart and intelligence. From turning customer journeys into real-time conversations to helping brands stay human at scale, we brought the power of GenAI to life in a way only CEQUENS can.

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Making Every Connection Count

 

At CEQUENS, it’s always been about making every connection count. It’s why we do what we do, every day, with heart and innovation. This video is simply too good not to share. Our Promise – About Us | CEQUENS

E-BOOK

Dot by Dot: Mastering the Optimization of the Order Completion Cycle for E-Commerce this Eid

The road from cart to checkout can be a bumpy one for many customers. By focusing on refining your Order Completion Cycle, you ensure a smoother path to purchase, enhancing customer satisfaction and boosting revenue. This Eid, take your e-commerce game to the next level by prioritizing a seamless shopping experience at every stage.

 

Download it now e-book: Mastering the Optimization of the Order Completion Cycle for E-Commerce this Eid Al-Adha

Dot by Dot: Mastering the Optimization of the Order Completion Cycle for E-Commerce this Eid

The Sky’s The Limit At CEQUENS

CEQUENS is proud to announce a new wave of leadership promotions as part of its continued growth strategy across global markets. Hania Tolba has been promoted to SVP Global Sales, Nermeen Sobhy steps into the role of SVP Carrier Relations and Wholesale, Wael Nabil has been appointed VP Operations, and Tamer Nassrawin takes on the role of VP Revenue and Customer Solutions.

Read the full story here → CEQUENS Announces Senior Leadership Promotions to Support Global Expansion and Strategic Growth

We champion growth, recognize leadership, and create opportunities for every team member to thrive.


Are you ready to grow with us? Explore our job openings

 

 

FROM THE BLOG

6 Ways Businesses Are Leveraging GenAI for Growth

 

 

Forget abstract promises. The real value lies in AI’s ability to handle everyday but essential tasks: writing follow-up emails, summarizing meetings, answering repetitive questions, translating jargon, or generating localized messaging across time zones.

 

 

 

Read the full blog

6 Ways Businesses Are Leveraging GenAI for Growth

Top 5 WhatsApp Marketing Strategies to Boost Sales in the Middle East

 

Yes, the same app you use to check in on your cousin in Dubai or confirm dinner with your friends in Cairo is now a serious marketing tool—and if you’re an enterprise looking to boost sales, improve engagement, and genuinely connect with your audience, WhatsApp marketing deserves a front-row seat in your strategy.

 

Read the full blog

Top 5 WhatsApp Marketing Strategies to Boost Sales in the Middle East
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JOB OPENINGS

Come and transform communications with us, or let a friend know we’re hiring.

Explore positions

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