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Latest Stories

5 WhatsApp Business Use Cases for Healthcare

Communication is a process as old as time, used to transfer information between individuals or groups. As civilizations ...

Introducing WhatsApp Business Solution and CEQUENS Chat

CEQUENS recently announced a deal with WhatsApp – a subsidiary of Facebook Inc. – to bring WhatsApp Business Solution to...

A Guide to Chatbots for Small Businesses

Contrary to popular belief, chatbots have been around since 1966. ELIZA was the first chatbot, created by Joseph Weizenb...

5 Practical Business Use Cases of CPaaS to Drive Customer En...

Customer journeys are getting more fragmented every day. Newer ways of communication are emerging more quickly than ever...

7 Examples of how MEA Businesses are using WhatsApp Business

WhatsApp, one of the most popular messaging platforms around the world, brings together text, voice, and video, in one c...

WhatsApp Business: Customer Care Messages vs. Template Messa...

WhatsApp has over 2 billion users worldwide, and they send over 65 billion messages every day. That number edges out its...

How to Leverage WhatsApp Business API across the Customer Jo...

Brands seeking to connect and engage their customers now have a new opportunity with mobile messaging. When it comes to ...

WhatsApp Business API: How It Works

WhatsApp is everywhere. It’s the most popular messaging app, with over two billion users spread across 180 countries. On...

5 Reasons Why You Should Use WhatsApp Business API

WhatsApp is the most popular chat platform in the world with over 1.6 billion active users across 180 different countrie...

Top CPaaS Trends in 2020

Communication Platform as a Service (CPaaS) has emerged a few years ago to enhance business communication protocols. Sin...