5 Chatbot Use Cases for Business

5 Chatbot Use Cases for Business

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Cequens Editorial Team
By
January 23, 2019

Once upon a time, chatbots sounded like something from a sci-fi novel. Now, computers can really talk to humans. Chatbots are a reality, and they're changing the way businesses interact with consumers, manage their marketing campaigns and manage payments. Sixty percent of consumers say they have used a chatbot to communicate with a business in the past 12 months. Here are five reasons why businesses should use this technology.

Chatbots can't make someone breakfast or wash the dishes (yet), but they can automate many of the day-to-day tasks that business owners just don't have the time to complete themselves. Brands can use this technology to enhance their customer service and support processes, automate simple payments, increase user engagement and brand awareness, streamline social media activity and improve user retention.

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