Introducing WhatsApp Business Solution and CEQUENS Chat
CEQUENS recently announced a deal with WhatsApp – a subsidiary of Facebook Inc. – to bring WhatsApp Business Solution to...
5 SMS Marketing Tips to Reduce a COVID-19 Sales Slump
As an ever-growing number of countries issue "shelter-in-place" orders to stop the spread of COVID-19, the majority of t...
Why Businesses are Messaging More to Boost Engagement
Today's consumers respond more than ever to authentic engagement with brands. But the way customers seek that engagement...
Location-Based Advertising: The Key to Sales Success
"Location, location, location" isn't just the battle cry for commercial real estate -- it also happens to be the hottest...
Why More Businesses Use CPaaS to Power Conversational Commer...
Communications Platform as a Service (CPaaS) brings together various communications — calls, social messages, SMS, ema...
The Ultimate Guide to SMS Marketing
Short Message Service (SMS) marketing is an economical, high-yield tactic that relies on text messages to deliver conten...
SMS Marketing: Basics, Benefits, and Best Practices
Marketers are always on the lookout for the latest and the most creative method to attract customers. Yet, many of the...