How Chatbots Will Transform Customer Support in MENA
Business is booming in the Middle East and North Africa (MENA) region, with year-on-year growth expected at 3.1 percent ...
Why marketers need to use SMS Location-Based Advertising in ...
As the decade comes to an end, location-based advertising is on the tip of every marketer's lips here in the Middle East...
June 11, 2019 Insight MEA Communication Platform Digital Transformation Cequens Journey Digital Communications
Ways to drive expansion efforts with localized digital trans...
Digital transformation is an essential part of today's business operations. Whether looking under the hood of a new star...
Top 3 Drivers of Digital Transformation in MEA
The MEA region faces a unique set of challenges and possibilities. With GDP from oil plummeting, these countries have ...
Do Not Disturb (DND) lists: a growing challenge to promotion...
For almost a decade now, promotional SMS has become one of the main effective marketing tools for businesses to advertis...
On future growth and innovation in MEA's banking sector
According to a recent PwC report on banking markets, the Middle East and Africa (MEA) area has been identified as an eme...
5 Chatbot Use Cases for Business
Once upon a time, Chatbots sounded like something from a sci-fi novel. Now, computers can really talk to humans. Chatbot...
5 Effective Ways Banks Can Leverage SMS to Offer Next-Level ...
Today's consumers are tech-savvy. Thus, it's important for the banking sector to modernize its processes. Banks can le...
Top 7 CPaaS Trends to Lookout for in 2019
Communications-Platform-as a-Service (CPaaS) market is currently experiencing a period of exponential growth. Accordin...
December 03, 2018 SMS CPaaS MEA Communication Platform Digital Transformation Digital Communications Business Messaging
Why Should You Invest in a Communication Platform?
As communication is evolving, customers are using channels other than voice and email to interact with businesses and ...