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Story Hub


All the news, stories and insights you need
to know about enterprise communication.

Latest Stories

Why Businesses are Messaging More to Boost Engagement

Today's consumers respond more than ever to authentic engagement with brands. But the way customers seek that engagement...

Location-Based Advertising: The Key to Sales Success

  Location, location, location.. isn't just the battle cry for commercial real estate,  it also happens to be the hottes...

SMS Regulations Challenging Delivery Across MEA

  Despite being the oldest channel used for digital communication, SMS remains one of the simplest and fastest methods u...

Two-way SMS: effective customer interaction for business gro...

 

4 Awesome Marketing Benefits of A2P Messaging

Experts predict that the A2P market will be worth a massive $60.55 billion by the year 2025, but marketers aren't invest...

Reducing the hidden costs of SMS: bleaching Grey Routes

Application-to-Person messaging is one of the most used communication methods for enterprise businesses. The sheer volum...

The Rise of the Chatbot: Are bots here to stay?

Chatbots were the first inkling of Artificial Intelligence, driving decades of science fiction inspiration. Today, chatb...

Application-to-Person (A2P) Messaging: A Beginner's Guide

A2P, P2P, and SMS are just some of the terms that have bubbled up through the new messaging ecosystem that we live in to...

How Effective is SMS for Mobile Engagement?

It’s hard to find a successful brand that doesn’t engage its customers on mobiles. With more than four billion people ow...