How to collect customer opt-ins for WhatsApp Business?
WhatsApp is a powerful communication channel with 2 billion users, who seek to connect with their friends and families. ...
CPaaS 3.0: 5 methods of transforming customer experience str...
For the past period, marketers have found it difficult to raise customer satisfaction rates. Despite this, 70% of busine...
5 Practical Business Use Cases of CPaaS to Drive Customer En...
Customer journeys are getting more fragmented every day. Newer ways of communication are emerging more quickly than ever...
Navigating through COVID-19: Communicate Early, Communicate ...
We live in troubling times that have drastically altered our daily lives and the way we do business. COVID-19 has spread...
The Ultimate Guide to SMS Marketing
Short Message Service (SMS) marketing is an economical, high-yield tactic that relies on text messages to deliver cont...
What is Conversational Commerce and Why it's Important
There was a time when interacting with clients or customers was limited to asking open-ended questions over the phone or...
The Rise of the Chatbot: Are bots here to stay?
Chatbots were the first inkling of Artificial Intelligence, driving decades of science fiction inspiration. Today, chatb...
6 Highly Effective Industry Use Cases for SMS
If you thought that SMS was just for confirmation messages and announcements, think again. More and more brands are re...