Timeliness, versatility, and reach of communication is of paramount importance to the aviation industry because it involves travelers out of their home country and usually roaming and without an internet connection. Within the aviation industry, airports especially stand to benefit the most from smarter universal communication without barriers, examples of applications include but are not limited to passenger notifications of gate changes and flight arrival and departure information by SMS. Notifying passengers of mission-critical and time-sensitive information like flight and gate changes reduces missed flights and improves customer satisfaction.
Video communication at an airport can offer a helping hand to a distressed foreign passenger, in their own language, this is possible through self-service stations with video conferencing capability to airport customer service agents who can offer help, offer directions, maps, and nearby hotels.
The benefits of universal communication to hotels range from simple applications like sending lodgers booking confirmations or itinerary changes to more elaborate uses like using SMS or voice based two-factor authentication to check-in or check-out a guest.